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"Half the money I spend on advertising is wasted; the trouble is I don't know which half"
Amazingly most online marketers still feel like this in an age where the technology is available for them to 'close the loop' between marketing effort and real income.
Effective marketing should be able to tie every single lead back to the initiative that created them. This is how marketers can improve their efficiency and demonstrate their worth.
That's why we've compiled this step by step explanation of how closed-loop marketing works to help marketers get started.
This is your guide to cutting through the vagueness of marketing myths and assumptions to truly traceable marketing and sales. Get your free copy now!