Why content marketing?
You already know how central the creation and marketing of content is to the lead generation process. What you may not have expected is how challenging it is to create B2B content that’s technical, tailored for each type of target persona, at each stage of the buyer’s journey, and promoted across a variety of different digital channels.
Content marketing is not always about selling, but rather about engaging with your audience to establish trust, raise brand awareness and influence their buying choice at a later stage. It’s a strategic process that involves some significant investment, but when done right, it can yield results that truly help your business to grow in a scalable way. With Breckenridge driving this process, you can focus on closing deals while we drive a content creation schedule aligned to what your buyer personas are really searching for.
What do we offer?
Pillar pages are long-form pieces of content on a core topic you want to rank for in search. Building a topic cluster of related content transforms how search engines rank it.
This planned set of emails is deployed with the goal of accomplishing a specific goal such as launching a new product or retaining existing customers.
See our content work
Click on the links below to see first-hand how our comprehensive content plans take our clients to the next level
Sealpac UK & Partners | Case Study | Breckenridge
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