Topics: Inbound Marketing
Inbound marketing is polite. Unlike its pushy opposite, outbound marketing, it's a smooth operator that never interrupts you to thrust its uninvited offer in your face.
Using an arsenal of subtle digital tools such as social media, email campaigns, content (downloads/blogs, etc.), PR, SEO and PPC, inbound marketing attracts attention and persuades potential clients/customers into and through a digital sales funnel—trackable at every stage and with measurable results.
Inbound marketing pulls traffic to your website, boosts leads and converts these leads into customers—leaving them with a big smile on their face and coming back for more.
In the process, your brand grows into a go-to authority in your market.
As a HubSpot GOLD Certified Agency Partner and Google Premier Partner, we are proven masters of our craft and will fashion a digital strategy that delivers.
For example, we will…
• Define your buyer personas—how your target market thinks and operates as they weigh their options to address a challenge that your business can resolve
• Target them on their preferred hangout—Facebook/Twitter/LinkedIn/Instagram, etc/sign up to their community
• Create and schedule compelling content
• Generate leads and convert them into customers
The whole process takes Skill, Timing and Time. Inbound works in the long term, building you into the brand of choice for your niche market—and ramping up your ROI.
