An Introduction to Google Analytics 4 (GA4)
An Introduction to Google Analytics 4 (GA4)

Universal Analytics (UA) is sunsetting in July 2023, to be replaced by Google Analytics 4 (GA4). GA4 represents a complete overhaul of how your...

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10 Marketing Key Performance Indicators (KPIs)
10 Marketing Key Performance Indicators (KPIs)

Steering the sales team, developing marketing campaigns and reporting on sales revenue is a balancing act for any marketer. You have to stay on top of...

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NEW website for Stannah Lifts: a digital marketing masterpiece
NEW website for Stannah Lifts: a digital marketing masterpiece

The old adage of 'If it ain't broke, don't fix it' has no place in today's digital marketing landscape. Quite simply, for any organisation to...

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Praise for Prospectus re-design from Itchen College
Praise for Prospectus re-design from Itchen College

It’s always nice to receive praise from a client for a job well done and having recently completed the brand-new Prospectus for Itchen Sixth Form College

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11 mistakes everyone makes when starting their first AdWords campaign. Your top tips from a Google Premier Partner
11 mistakes everyone makes when starting their first AdWords campaign. Your top tips from a Google Premier Partner

 

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6 Reasons Why Regular Marketing Strategy Reviews are Essential [Free eBook]
6 Reasons Why Regular Marketing Strategy Reviews are Essential [Free eBook]

We’ve almost reached the halfway mark of 2016, the perfect opportunity to review your marketing plan and performance. A half year review will see...

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4 Inbound Marketing Tips for the Maritime Industry
4 Inbound Marketing Tips for the Maritime Industry

Steering the sales team, developing marketing campaigns and reporting on sales revenue is a balancing act for any marketer. You have to stay on top of...

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11 steps to wholesome inbound marketing for healthcare companies
11 steps to wholesome inbound marketing for healthcare companies

Inbound marketing for the healthcare industry shares the same characteristics as inbound marketing for other industries, but it comes with its own...

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