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Topics: Client Work

Liam Loves Escalators wins Marketing Campaign of the Year Awards

Remember Liam Loves Lifts—Breckenridge's children's safety campaign on behalf of the Lift and Escalator Industry Association (LEIA)? 

Well, it seems Liam Loves Escalators, too, and it has been shortlisted for the 2018 CIPR #PRideAwards, Not for Profit Campaign, South of England and Channel Islands region.

Having already won the Marketing Campaign of the Year Award in July, this year Liam appears to be on a (very safe) roll, so here's hoping he roars into 1st place at the posh awards ceremony at Bristol Marriott Hotel on Friday, 30 November.

If he does, our Chairman and PR Director, Colin and Angela Breckenridge, will be there to scoop up the prize—as they did above!

Talking of prizes, here's Roary, the stocking-stitch T Rex with an escalator back, now safe in the arms of the child who won our Liam Loves Escalators colouring competition...

T Rex

... And here's the book, too, to keep Liam Loves Lifts company, both full of fun and lift-product awareness to keep little fingers from harm. What a worthy addition to any child's bookshelf...

Screenshot 2018-11-27 at 14.57.48

From initial idea and illustrations, writing, design and PR through to all the Liam Loves little extras—designed to capture a child's interest and teach them to be safe around people-moving products—Liam was lovingly created by the Breckenridge team. So how's that for total in-house capability?

Find out more about Liam—visit him online for the full story.  Or click direct here...

Read the book online (page turner)

Download the book (ebook)

Download the book (pdf)

Meanwhile, tiny T Rex fingers crossed for Friday...

Contact us if you'd like a dash of Breckenridge creativity to boost your brand's products, services and messages. A FREE consultation awaits...

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