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What's on your mind?

More than anything, we want to find out what’s holding you back from achieving your business goals. We’d like to fully understand your current marketing strategy, the challenges your company is facing, and most importantly, determine what we can do to help.

Breckenridge Celebrates Sam's 1st Birthday!

Now here's a happy man—and with good cause: it's Sam's first year as Business Development Manager at Breckenridge.

StannahTalk Lands! No. 1 Winter Friend for 1000s!

The 15th issue of StannahTalk is winging its way to stairlift users throughout the UK—thanks, once again, to Breckenridge's design, research, writing and production team.

Liam Loves SILVER! Breckenridge Wins CIPR PRide Award

Yes! Liam Loves Escalators children's safety campaign scoops SILVER at the CIPR's regional PRide Awards at Bristol Marriott Hotel City Centre, 30 November.

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bandv sings Honeypot's praises!

Honeypot Children's Charity has long been bandv's charity of choice—and what better way to sing its praises than to (once again) design their annual Christmas Carol Concert programme, tickets and flyers.

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Liam Loves Escalators: bandv shortlisted for 2018 CIPR #PRideAwards!

Remember Liam Loves Lifts—bandv's children's safety campaign on behalf of the Lift and Escalator Industry Association (LEIA)?  Well, it seems Liam Loves Escalators, too, and it has been shortlisted for the 2018 CIPR #PRideAwards, Not for Profit Campaign, South of England and Channel Islands region.

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bandv's Solent HUG—a FREE event for inbound marketers!

It's time for our seasonal Solent HUG (HubSpot User Group)—a FREE inbound marketing get-together for everyone involved in this dynamic industry.

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Becoming a Lion and how bandv can help your business grow

Having just completed the HubSpot Pipeline Generation Bootcamp, I now feel I can purr loudly about our business. It is clear to me that, as a growth agency, we can really give our clients that extra bite in their marketing. Now this is something I have never doubted, of course, especially with our track record of delivering results into our specialist industries and sectors.

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Looking for a recognised, experienced Inbound Marketing partner?

Yes, we are. Because... We're a Google Premier Partner  A Hubspot Gold Certified Agency Partner We have over 35 years' industry experience  Three big reasons to partner with bandv...

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Why/How You Should Create Your Own Social Media Strategy

Social media is a powerful marketing tool and integral to your digital marketing campaign—so make sure you give it the planning it needs to generate best results. 

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Boost Your Brand and ROI with Email Marketing

Email still reigns when it comes to digital marketing—so it’s imperative that you exploit this powerful tool to reap the most from your inbound campaigns.

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bandv’s super-fit Customer Service keeps B2Bs on their toes!

When it comes to super-fit customer service, bandv bends over backwards and goes the extra mile—and our clients are extremely grateful for it!

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Got #HashTag-itis? Take bandv’s magic bullet for giga-fit* Tweeting

No doubt about it—hashtags extend your Tweet-reach, encourage engagement and help you muscle up in your audience’s eyes. But, if those hashtags aren’t on point, they can weaken your Twitterings.

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Painstaking Punctuation Saves Lives—and Business!

When it comes to meaning you MUST punctuate correctly. It clarifies intent so that your readers/clients/customers get the right end of the ice pick.

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Come along to bandv Academy No. 4—for Inbound Marketers!

Digital marketing agency bandv is hosting its fourth ‘bandv Academy’ at the Hilton Ageas Bowl Hotel in West End, Thursday, 15 November, 9am—1pm.

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Calling All Lady Marketeers: Another FREE Slice of bandv ♀ Marketing Action!

Lady Marketing Managers, if you want a slice of modern marketing action, come along to bandv's next Lady Marketeers meet-up… 

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bandv and Stannah Lifts: PR in Action!

How about this for bandv PR in action?—A four-page editorial on the two Stannah passenger lifts installed in the brand new International Bomber Command Centre in Lincolnshire, to feature in the Conservation and Heritage Journal.

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bandv’s Solent HUG No.7: A Must for Inbound Marketers—and It’s FREE!

If you are involved in inbound marketing in any way, then come along to bandv’s seventh Solent HUG at Boscombe’s Overstrand Café, on Wednesday, 19 September, 9.30—11.30. Dedicated to the tools and tactics of inbound marketing, this FREE session covers Hubspot’s new design manager tools.

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“OUTBOUND MARKETING LIVES!”10 Ways to Work It…

Listen up to outbound marketing—it’s a ballsy co-mover when it comes to slicing leads along your sales funnel...

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Alzheimer’s Society Memory Walk: Emma's Tribute

Our very own Administration Manager, Emma Appleton, and her two sons, will take part in the Alzheimer’s Society's Memory Walk on September 9 in Southampton. Emma and her boys, Jamie and Lewis, will join forces with over 110,000 people in this 7km fund-raising tribute to loved ones lost to dementia in all its forms..

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How to Stay Ahead of Google’s Hair-wrenching SEO Algorithms…

Google’s search algorithms change daily -- around 500--600 times a year. Some are minuscule tweaks, others seriously shake up the search engine results pages (SERPs). EVERY change influences the rise and fall of your brand content on SERPs.

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Marketing, Advertising & The Long Arm of the Law...

Now that GDPR has us firmly gripped, what better time to brush up on the legalities of Marketing and Advertising -- to avoid being handpicked by the long arm of the law…

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bandv SSL Certification Guarantees Your Website’s Security

Who hasn’t hotfooted it from a website that is not secure?  To make sure this doesn’t happen to your website users, bandv offers full Secure Sockets Layer (SSL) certification – a Google Chrome 68 protocol, introduced in July 2018, that will stop the search giant from visibly stamping your website as ‘Not Secure’.

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Is Your Website Rockin'?

 Websites are dynamic entities – a slick synthesis of programming and design to create the ultimate visitor user experience (UX). So, it pays to keep an eye on website trends...

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bandv Shortlisted in the CIPR PRide Awards

bandv are delighted to announce that we have been shortlisted in the CIPR Pride Awards in the ‘Not-for-Profit-Campaign’ category for our Children’s safety campaign, ‘Liam Loves Escalators’.

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Inbound PR: Headliner, Page-turner, Best Seller – Big Bucks Earner!

Prologue Thanks to digital marketing, the subtle art of Inbound Public Relations is rubbing shoulders with its showier, noisier, more results-obvious marketing best sellers such as advertising, digital and social media.

Liam Loves Escalators wins Marketing Campaign of the Year Awards

‘Liam Loves Escalators’ Children’s Safety Campaign Wins the ‘Marketing Campaign of the Year’ Award

We are thrilled to announce that our Children’s Safety campaign ‘Liam Loves Escalators’ created for the Lift and Escalator Industry Association (LEIA) has won ‘Marketing Campaign of the Year’ in the Trade Association Forum (TAF) Best Practice Awards.

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And the winner is?

Congratulations to - Anna Dickson from Ceram Tec who has won a free place on our next academy course 'How to Create a Successful Online Marketing Strategy - A Full-Funnel Approach' on July 18th

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Team bandv Race for Life!

On Sunday 1st July bandv’s PR Account Director Angela, Administration Manager Emma and our PR Account Manager Nicole joined thousands of women to take part in the Cancer Research UK Race for Life, on Southampton Common.

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June – Halfway Through 2018: Is Your SEM Strategy on Target?

How do you score on our Search Engine Marketing tick list? 

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Tickets Now on Sale For the Next bandv Academy Workshop!

We are pleased to announce the details of our next bandv Academy workshop  due to be held on Wednesday 18th July in the Nicholas room at the Hilton Ageas, 9am – 1pm . If you're responsible for the in-house marketing for your company and would like training to understand how to plan and structure your 'digital marketing strategy' for optimal Return on Investment then this is the course for you

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Discombobulated* by Digital Marketing? Let bandv enlighten you...

Digital marketing inhabits a dynamic cosmos starred with technological wizardry, buzzwords and jargon that can bamboozle more than edify. So here we explain a few of today’s major trends, changes and terminology. We hope it helps…

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StannahTalk, Summer 2018: A Right Royal Edition!

For some, it’s the first swifts in our skies that herald summer. For others, it’s the arrival of StannahTalk…

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Riding the AI Wave: How Artificial Intelligence Future-proofs SEO

AI is surfing in. We’re fast handing over human skills and cognition to machines that do all the thinking and doing for us. It already impacts every aspect of online/inbound marketing but, unsurprisingly, it has massive ramifications when it comes to your SEO.

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Brighton SEO: April 2018 Recap

I love BrightonSEO.

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Hearty Praise from Hampshire Fare for New Website

It’s always nice to receive praise from a client for a job well done and having recently designed and created a brand-new website for not-for-profit organisation Hampshire Fare, that’s exactly the delightful position we found ourselves in.

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bandv’s Chairman Explores the Impact of Artificial Intelligence at the Creative Expo

bandv’s Chairman Colin Breckenridge joined a group of other industry experts at today’s Creative Expo to deliver an insightful presentation exploring ‘the impact of Artificial Intelligence (AI) on the creative industry’ and how future advances in AI are likely to impact on jobs within this sector.

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It’s time for the Second bandv Academy workshop!

Following the success of our first bandv Academy Workshop at the start of the year, we are pleased to announce the details of our second Academy workshop, due to be held on Wednesday 25th April in the Gilliat room of the Hilton, Ageas in Southampton’s West End.

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Another Successful Solent HUG

Our latest Solent HUG (HubSpot User Group) meeting was another roaring success and it was great to see a mixture of familiar faces alongside some new ones on the day.

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Join bandv For The Next Solent HUG in Bournemouth

 The date is now set for the next Solent HUG, due to take place on Wednesday 14th March at The Overstrand café, part of the Urban Reef venue in Bournemouth.

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How Blogging Bigs-Up Your Inbound Marketing . . .

 Meet Jo Blogs, bandv’s blogging superpower. She’s here to set you right about the importance of blogging as part of your digital marketing strategy. She knows her onions, so, if you are in any doubt about blogging’s value, feel free to plunder her expertise…

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bandv Support the Honeypot Charity Ball

bandv were delighted to be able to support the Honeypot Children’s Charity by designing the tickets and ball booklet for their recent Honeypot Ball, held on Saturday 3rd February. The event turned out to be a huge success and raised over £11,600 of funds for the charity in total.

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bandv’s First Academy Workshop Proves to be a Huge Hit!

“Extremely useful”, “informative content”, “nice delivery" and “an excellent presentation”. This is just some of the feedback we’ve received since our first bandv Academy workshop on Tuesday (6th February) which was held at the Hilton, Ageas in Southampton’s West End.

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Celebrating bandv's Race for Life Champion

This Sunday 4th February is World Cancer Day – ‘a day to unite in the fight against Cancer’ so what better time to shine a light on our super-star Administration Manager Emma who every year takes part in Cancer Research UK’s Race for Life.

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Social Media: Does This Subtle SuperPower Up Your SEO?

When it comes to shining online, does social media affect search rankings? Depends. Why? Because Google guards its algorithms fiercely and is elusive when it comes to social linkbacks as a ranking influence. However, evidence indicates that social metrics impact SEO in a subtle way.

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WordPower! How Copywriting Whams-Up Your Conversion Rates!

  When it comes to electronic commerce, converting browsing customers into paying customers owes much to words and the power of persuasion. So it pays to invest in influential copywriting – a potent, economical tool that will drive your readers to engage with your content and click your calls-to-action, increasing leads and whamming-up your conversion rates.

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Introducing our new Business Development Manager

At bandv, we love meeting and connecting to new people as well as being committed to building and maintaining strong relationships, whether that’s with a new or existing client or simply with somebody we meet when we are out and about at an event.

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bandv’s New Academy goes live!

bandv’s latest venture, the new ‘Academy’, goes live next month with the first session due to be held on the 6th February in the Gilliat room of the Hilton, Ageas in Southampton’s West End.

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Encouraging Fresh Ideas to Flourish in 2018

The new year is a time for new beginnings and setting goals but what do you do if after only a few days back in the office, you find yourself sat in planning/strategy meetings tearing your hair out over the same stale ideas? Well, unfortunately fresh ideas rarely just magically materialise but hopefully some of our top tips below will give you a good starting point.

BYE-BYE 2017 ~ bandv's had a Marketing Ball!

And so another year fades – and what a colourful year it’s been; a year of challenges, changes and triumphs, for us and for our clients. Before succumbing to the seasonal scrum, how about a whistle-stop waltz around a few of the highlights? 

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Best Party Ever for bandv!

   Last weekend bandv had our annual Christmas party and we certainly celebrated in style!

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Celebrating Clients this Christmas

 Over the past couple of weeks at bandv ,we’ve been getting into the festive spirit client style by getting stuck into some of our client’s 2017 campaigns.

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Plain Sailing: Marketing Trends 2018

As 2017 ebbs to a close, 2018’s marketing tides hint at what’s to come, urging us to prepare to sail through next year on a business high. Now's the time to invest in the right direction.

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bandv’s MD Ross Breckenridge Helps to Raise £47,000 for Kick4Life

bandv’s MD Ross Breckenridge has helped to raise a whopping £47,000 for the Kick4Life charity by taking on Deloitte’s Ride Across Britain Cycling Challenge.

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StannahTalk's out ~ it must be Christmas!

It's here! The winter edition of StannahTalk – right up there with the nation's favourite festive first-footer, the Mince Pie. Soon to be thudding on doormats throughout the UK, this magazine prepares Stannah stairlift users for the seasonal scrum.

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Tool Cool: Hey, dude, typewriters are hip again!

Manicured hands up, who doesn’t remember/know what a typewriter is? Totes sure that this demographic has yet to reach maturity – if this happens at all, given the retro-trend for typing.

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Kerry Smith wins the Marketing & PR Award at the 2017 Hampshire Venus Awards

We are pleased to announce that the winner of the 2017 Hampshire Venus Award in the Marketing & PR category, sponsored by bandv is Kerry Smith, Marketing Manager for the Raymond Brown Group.

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#Twitter280: Marketers, are you in a flap about the extra characters?

Our beloved Bluebird of Brevity has made the boggling flutter from 140 characters to 280, and marketers are all a-twitter about it – whether it will boost or belittle their promotional activities.

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Inbound Intelligence: it pays to be all ears!

When it comes to Inbound Intelligence, it pays to be up on the lingo. Here are a few of the main terms, and keep an ear out for changes as this is a fast-evolving industry.

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Venus Awards Finalist Focus - Emily Plummer

Emily Plummer is one of our fabulous finalists in the Marketing & PR Category of the prestigious Hampshire Venus Awards sponsored by bandv. Here, Emily reveals more about how she has successfully delivered an entire company rebrand since being promoted to the role of Marketing Director.

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Ready for GDPR? FREE Seminars by bandv

Is your business ready for GDPR? With a 25 May 2018 deadline looming, it’s imperative that you are fully compliant. To ready you for this, bandv is holding FREE seminars, in conjunction with our client, W8Data – direct marketing data cleansing experts.

From Quills to Computers ~ copywriting still counts!

Ink pens (of every ilk), paper and typewriters may have been bumped out by computers, but copywriting is here to stay.

We visited The Urban Reef for our latest Solent Hug

On the 18th of October we hosted our fourth Solent Hug at The Urban Reef in Bournemouth along with Lexis Click marketing agency. It was our biggest turnout to date with a range of just over 20 marketing professionals eager to learn and discuss all things to do with Inbound!

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Introducing the New bandv Academy

bandv are delighted to announce the launch of our new Academy, due to officially open this Thursday 2 November at the Hilton, Ageas, West End, Southampton.

Venus Awards Finalist Focus - Hannah Powell

Hannah Powell is one of the talented finalists in the Marketing & PR Category of the prestigious Hampshire Venus Awards sponsored by bandv. Here Hannah reveals more about what her highlights have been with Meachers Global Logistics since she joined the company just over a year ago.

bandv's PR Account Manager Completes the Great South Run

Last weekend over 20,000 runners took part in the world’s leading 10 mile running event, the Great South Run 2017 in Southsea, Portsmouth. This year bandv's  PR Account Manager Nicole Prema and her dad joined the throng of runners to raise crucial funds for Cancer Research UK.

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Venus Awards Finalist Focus - Kerry Smith

As the evening of the prestigious Hampshire Venus Awards draws closer, we wanted to reveal a little more about each of our fabulous finalists in the Marketing & PR category, sponsored by bandv, starting with Kerry Smith.

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COPYWRITING: Omnipotent, Omniscient OMNIARCH!

Bold but true: copywriting underpins every function in a multi-disciplinary marketing agency – ignore it to your detriment.

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How to set SMART goals for your inbound marketing strategy

The goals that you set for your inbound marketing will guide your strategy and tactics and will determine what success looks like for you and your team. It is therefore important to set some really SMART goals.

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New LEIA Safety campaign 'Liam Loves Escalators' goes live

We are delighted to announce that the latest instalment in the 'Liam Loves' safety campaign series by  LEIA (the trade association and advisory body for the lift and escalator industry) , 'Liam Loves Escalators' is available to order now! 

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Copywriting + Content Writing: A Winning Tag Team

When it comes to muscling-up in today’s marketing ring, it pays to have a solid writing tag team fighting your corner. Why? Because it brings complementary communication skills to the canvas – skills that will help to strengthen and build your business.

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Praise for Prospectus re-design from Itchen College

It’s always nice to receive praise from a client for a job well done and having recently completed the brand-new Prospectus for Itchen Sixth Form College, that’s exactly the position we found ourselves in.

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A day of Digital Delights for bandv

  bandv enjoyed a full day of digital delights yesterday (Tuesday, 12 September) at the Digital Innovation Show #DIS2017 , at the 02 Academy in Bournemouth.

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Bandv host celebratory semi-finalist event at the SeaCity Museum

bandv are proud sponsors of the Hampshire Venus Awards, an annual awards ceremony that acknowledges and celebrates the hard work of women in business, throughout Hampshire.

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How to rocket ahead with Inbound Marketing

It all boils down to the right fuel: Right People + Right Tools = Real Business. Partnering with bandv will bring you the ALL the benefits of inbound marketing...

bandv’s MD takes on Deloitte’s Ride Across Britain for Kick4Life

  bandv’s very own MD is set to take part in Deloitte’s Ride Across Britain cycling challenge this September to raise crucial funds for the Kick4Life charity.

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Bandv are delighted to announce the launch of new LEIA safety campaign ‘Liam Loves Escalators’

We are delighted to announce that LEIA (the trade association and advisory body for the lift and escalator industry) has invited bandv to develop and run the latest instalment in their ‘Liam Loves’ safety campaign series; introducing ‘Liam Loves Escalators’.

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StannahTalk: A Case Study

bandv enjoys a mutually beneficial relationship with the Stannah Group of companies (Lifts Limited, Lift Services and Stairlifts), delivering results-geared marketing for over 30 years – from bespoke websites, SEO and PPC to design, PR, copywriting and production.

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Get ahead of your competitors with your very own Social Media plan

A lot of businesses don’t give social media the credit it deserves; they seem to push it to the back of the ‘to do’ list and upload content without any real thought behind it.

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The real value of PR

    As PR practitioners, we are often asked what the real value of PR is. Now, I don’t proclaim to be a mind-reader (probably far from it), but at this precise second, I bet I can guess exactly what you are thinking…

Our main takeaways from the State of Inbound 2017

HubSpot’s State of Inbound is upon us and as an Inbound marketing agency ourselves we always look forward to digesting it, but for those of you who don’t know what this is, it’s a Business report for Marketing and Sales Research and its purpose is to uncover International Marketing priorities, latest content distribution trends, and buyer communication preferences.

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Passionate about PR

 PR is an ever-evolving industry that in my opinion feeds off three things: Innovation, Creativity and above all ‘Passion’ with a capital ‘P’. And that’s where I come in...

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! big marketing smarts make your business rock !

When it comes to building a business, make a big noise about it. How else will people hear about you? Which is just how it hangs with bandv. As long as there's substance behind the noise – and there is – then we are loud and proud about our marketing smarts and their power to rock your business.

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Saluting Independence: latest issue of StannahTalk, by bandv

2017 is a big year for Stannah Lifts – it's their 150th anniversary as a UK-leading lift company, so it's fitting that this issue of StannahTalk should pay tribute to its heritage.

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Don’t miss bandv's next Solent HUG!

  Your chance to find out how to grow your inbound network, in a friendly, informal environment. All questions welcomed and answered!

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Marketing: interfuse currents for maximum success

First we all rode the traditional, well-charted current of outbound marketing; now we have new-wave inbound marketing crackling in, shaking us up and making us do things differently. That's a lot of currents to decipher. The trick is interfusion – the joining or mixing (two or more things) together.

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Hi! Ciao! مرحبا! Gold Partner bandv at HubSpot EMEA Partner Summit 2017, Dublin

What an opportunity! An, exclusive, invitation-only event for HubSpot's top Diamond, Platinum, and Gold Agency Partners in Europe, the Middle East and Africa. Foolish not to go - downright rude, even...

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Digital Marketing: find the right formula to transform your business

If you are looking for digital marketing support and direction, make sure you source a boffin proficient in all platforms!

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bandv vStilts: How to Stride Across the Digital Marketing Landscape

When it comes to visionary technology, bandv's set of vStilts has been crafted to take us and our clients into a golden digital future.

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Our top takeaways from the 2017 Inbounder Event in London

On the 2nd of May, we visited the 2017 London Inbounder event and we just wanted to put together a short blog to highlight our biggest takeaways from the event. 

Hampshire Venus Awards 2017

On the 26th of April, it was the launch of the 2017 Hampshire Venus Awards and we couldn’t be prouder of sponsoring these very prestigious awards and recognising the array of talent in both the Marketing and PR category. 

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Come and hear directly from Google and Hubspot

There's ONLY 2 weeks now until the WTF 'What's the Future' in digital marketing event at the Ageas Bowl on 10th May - are you booked on?  

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Hubspot at WTF May 10th

With only 2 weeks to go until our WTF event at the Ageas Bowl on Wednesday May 10th, here's a little taster of the Hubspot presentation...

bandv brings agency zing to Digital Innovation Show

Woa! You needed sunglasses if you stopped by the bandv Stand of Digital Expertise at the recent Digital Innovation Show #DIS2017.

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What are Google up to at WTF?

As our WTF event at the Ageas Bowl on Wednesday 10th May isn't far away now, we wanted to give you a little snippet about the Google talks... 

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A Big Hand for New bandv MD!

Great news from bandv: Ross Breckenridge has been hoisted to the top of the mast as our new Managing Director.

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How to Create Inbound Email Campaigns that Work

Email is still one of the best channels for driving marketing ROI so it comes as no surprise that marketers around the world keep sending billions of emails every day. Email marketing has traditionally been associated with outbound marketing and is indeed one of the prime examples of good old traditional marketing. Those who have managed to turn email marketing into a successful inbound channel, however, see better results. 

7 Ways to grow your Instagram engagement and acquire new followers

When looking to grow your Instagram page it can often feel like a very high mountain to climb and you can sometimes feel that you’re never destined to reach the many thousands of followers that some Instagram accounts have already accumulated. I’m going to give you 7 handy tips on how you can go about changing this.

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bandv joins the fight to make Southampton a dementia friendly community

There are 850,000 people living with dementia in the UK. This is set to rise to one million by 2025, and two million by 2051. For team bandv, these statistics cannot be ignored, so we have decided to become a member of the Southampton Dementia Action Alliance. The Alzheimer’s Society run programme encourages organisations across various regions to connect, share best practice and take practical action on dementia. The goal is to change society’s response to dementia in line with that of cancer.

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11 mistakes everyone makes when starting their first AdWords campaign. Your top tips from a Google Premier Partner

This week, bandv is very happy to have been awarded the Google Premier Partner badge. This means Google recognises us as having advanced PPC knowledge and demonstrating a higher level of AdWords skill and expertise.

5 Reasons why Instagram may be a good idea for your Business

We live in a world which is heavily dependent on Social media now and Instagram is one of the biggest photo sharing platforms in the world, so why would businesses not want to take advantage of this?

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Why everyone needs to stop going on about regional agencies

I’m a Londoner, born and bred and I’ve spent 10 years working in London PR agencies. I loved my time in London, but the 2.5-hour commute and rising rental market was getting on my nerves, so, four weeks ago, I moved to Southampton.

Beginners Guide on how to Manage your Social Media pages

Social media plays a crucial role in today’s modern day living, it acts as an important tool for people to stay up to date with what is going on in the world and has become a fundamental source of customer communication for companies.

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Lots to Crow About –  and it didn't take long!

What was that we said in our shameless Big Boasty Yule Blog 2016 about it not being long until we have something to crow about in 2017 –  the Chinese Year of the Rooster?

bandv's BIG BOASTY YULE BLOG 2016...

... And we are not ashamed  Where did it go? More to the point, what did we do with it? Did we remain buoyant in the face of Brexit, Trump, and the lampooned peak of half-baked marketing that is Toblerone's rotting roofline – slashed from top-value terrace to short-change semis? Of course we did! And a looming New Year is no time to be coy about achievements and activities.

StannahTalks up a Seasonal Snowstorm

Once again the bandv team has flexed its marketing muscle and researched, written, designed and produced the latest issue of StannahTalk, the magazine of world-leading stairlift manufacturer, Stannah Stairlifts.

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bandv speaks at Solent HUG - an Inbound Marketing hotspot

If you want to learn how to transform your business using the powerful tools and tactics of Inbound Marketing then come along to the Solent HUG at the Orange Rooms in Southampton city centre on Wednesday, 7 December. 

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bandv: Finalists at Social Media Communications Awards 2016. A superb evening!

Here we are, proud finalists at this year’s UK Social Media Communications Awards, held at the Emirates Stadium in London on Thursday, 3 November.

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bandv on spextacular inbound marketing form at Southampton Business Expo 2016

Team bandv will be showcasing its full inbound marketing heft at this year’s Southampton Business Expo at Southampton’s Ageas Bowl on Thursday 24 November.

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bandv's Boston-bound for INBOUND 2016!

Hot from his appearance at the first UK HubSpot User Group (HUG) in Oxford bandv’s Client Services Director, Ross Breckenridge, is jetting off to Boston, Massachusetts, to attend INBOUND 2016: Fuel The Movement – the world’s most remarkable inbound marketing event.

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bandv speaks @ 1st UK HUG: An Inbound Marketing Conference – with Chocolate!

Always first in line with sweet treats, bandv took to the stage at the first-ever UK HubSpot User Group (HUG) held at Oxford Town Hall on 21st September.

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Little Fingers Campaign for LEIA: A Case Study

At bandv, we have a proud reputation of running bold and creative marketing campaigns on behalf of for-profit and nonprofit companies alike. We especially love it when we get to work on something that’s truly beneficial for the world, so we were really excited to take the reins on a project on child lift safety for the Lift and Escalator Industry Association (LEIA).

HubSpot Reporting: How to Make Your Analytics Work for You

As a marketer, a large part of your job is to track and optimise your performance over time. You need to record your results against your goals to see how on-target you are, and so you can continue to improve moving forward. That’s why reports, both within your team and for your colleagues and bosses, are so important.

15 Ways to Make Your Social Media Sharing Easier with HubSpot

There are many free tools out there like Buffer, Hootsuite and Tweetdeck to help you manage your social media accounts from one platform, but our favourite paid platform is HubSpot for its convenience, ease of use and the fact that it handles everything from blogging to email, to landing pages all in one place. Anyway, we digress...

Blogging 101: How to Optimise Your Blog Posts Using HubSpot

HubSpot is probably the most intuitive, useful blogging platform around, and I’m not just saying that because we’re a HubSpot inbound certified agency. It’s more truthful to say we chose to become HubSpot certified because it’s so great.

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Work Experience at bandv: Our Placement Student Tells All!

2016 has seen rapid growth for bandv with five new members added to the team. One of our new recruits was Rachel, a placement student from Bournemouth University. Rachel joined us in February to manage some of the social media channels for bandv and our clients. With her placement now coming to an end, she’s reflecting on her time with us and everything she’s learnt! Over to you Rachel…

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NEW website for Stannah Lifts: a digital marketing masterpiece

The old adage of 'If it ain't broke, don't fix it' has no place in today's digital marketing landscape. Quite simply, for any organisation to establish, maintain and grow its profile and market share, all promotional activities must stay abreast of today’s rapid and continuous technological developments. What better example of this than bandv's recent revision of the existing Stannah Lifts website, also by bandv. This was a Herculean metamorphosis to help future-proof Stannah’s status as the UK's largest independent lift company, as their Marketing Manager, Jo Monro, explains:

Photographers: a shout-out for unsung shutterbugs

Where would bandv’s PRowess be without our reliable raft of freelance professional photographers?

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Essential Guide to Optimising Landing Pages on HubSpot

Your landing pages: not always the first place a customer lands on your website, but the page they arrive at after clicking a call-to-action in an email, a blog post or on social media.

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Liam Loves Lifts!

The bandv team has been working closely with the Lift and Escalator Industry Association (LEIA) on their latest safety campaign for 2016. We have created the Liam Loves Lifts children’s story book, height chart and sing-a-long song to teach lift safety to young children and their families across the UK.

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2016 brings rapid growth for bandv!

The bandv team is growing by the month! Established in 1983, we are a long standing business, however 2016 has brought a surge of growth with four highly-skilled new employees joining the agency.

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6 Reasons Why Regular Marketing Strategy Reviews are Essential [Free eBook]

We’ve almost reached the halfway mark of 2016, the perfect opportunity to review your marketing plan and performance. A half year review will see you dissecting your strategy so far, and making better marketing decisions for the second half of the year.

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Nossa! StannahTalk is out – and it's in Olympian party mode!

'Her name is Rio and she dances on the sand' – on topic as always (thanks, Duran Duran), the summer edition of StannahTalk is out and centers on the 2016 Olympics and Paralympics in Rio de Janeiro – carnival capital of the world.

Growing with HubSpot

We don’t mean to brag but last Wednesday we had the pleasure of attending what turned out to be the largest and most successful Grow with HubSpot event in Europe. An event series dedicated to helping businesses achieve remarkable growth through inbound marketing, Grow with HubSpot brings top inbound experts and HubSpot enthusiasts together to share their knowledge and gather inspiration. 

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5 Inbound Marketing Tips for Engineering and Construction Companies

In short, inbound marketing is a way to get customers through the door by delivering the content they want, precisely when they want it. Although inbound marketing methodology is a framework that applies industry-wide, there are many ways to tailor it to your niche.

6 Email Marketing Tactics for More Inbound Conversions [Free SlideShare]

Email has been around for 45 years now, overtaking text messaging to become the number one method of communication in 2013. For a few years now, it’s been one of the most popular smartphone activities. In 2016, email marketing is showing no signs of slowing down.

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PPC for Inbound Marketing: 7 Steps to Success

PPC is paid media that sits at the top and bottom of Google search results pages (SERPs). PPC ads appear when people search for certain keywords, and they ideally link to content on your website that provides the information searchers are looking for, making your ads both relevant and timely.

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4 Inbound Marketing Tips for the Maritime Industry

Whatever your company’s focus within the marine industry — whether fishing, boat building, repairs, marine engineering, shipping, yacht sales, rentals or supplies — marketing your business must move with the times.

4 Useful Hacks for Charity Inbound Marketing Campaigns

As a charity marketer, you’re probably used to bootstrapping to make your budget go further. With limited cashflow from trading income, government grants and donations, it’s important you know how to run a successful but thrifty inbound marketing campaign. Only then can you maximise your return on investment.

From PRidea to Publicity Rodent: how Titch the Field Mouse pushes dental health

Move over Frankenstein, there’s a new beast on the block: a 6' publicity hunter called Titch, the Field Mouse. 

5 Steps to Successful Inbound Marketing for the Public Sector

All types of companies — from small and medium-sized businesses to large multinationals, whether in the private or public sector — can benefit from implementing an inbound marketing strategy.

SEO training at bandv for Kate Underwood

Following a discussion with Kate Underwood, who runs her own HR & Training Consultancy business, it was clear that Kate needed our SEO expertise! However, Kate did not have the luxury of a monthly budget for us to do the work for her, so we asked Kate to come into our office to have a couple of hours training with Shawn, our SEO and AdWords expert.

6 ways to use LinkedIn as an effective inbound marketing tool

Social media and inbound marketing go together like hand in glove. The major social channels for inbound are Facebook, Twitter, LinkedIn, YouTube and Instagram. This post will focus on the third most popular of these platforms; LinkedIn — with its 100 million monthly active users and its professional focus, lends itself perfectly to B2B inbound marketing.

Southampton Venus Awards 2016 Grande Ceremony and Gala

Photo courtesy of The Photo Rooms This year’s Southampton Venus Awards has been a string of exciting events which came to a glamorous finale at the awards ceremony and gala dinner on Friday 15th April.

11 steps to wholesome inbound marketing for healthcare companies

Inbound marketing for the healthcare industry shares the same characteristics as inbound marketing for other industries, but it comes with its own specifics as well.

5 Twitter habits for highly successful inbound marketers

When it comes to reach and online presence, social media is king. Social platforms, like Twitter, Facebook and LinkedIn, are a key component of any inbound marketing strategy. You can use them to share content, attract new visitors to your website, network and engage with relevant people and build a community of fans that will keep coming back to you.

Inbound marketing vs outbound marketing? Make them work together! [Infographic]

It’s widely agreed these days that inbound marketing is better than outbound marketing, with more and more brands making the switch from old school marketing techniques to newer ones. But does that mean we should completely forget about outbound?

The 5 best ways to review your Q1 inbound marketing performance

We’re leaving winter behind and entering the spring months, so what better time for a review of how the year is going so far? The end of a quarter is also a new beginning, and the chance to start afresh with an updated set of opportunities and goals for the next three months. After all, Fast Company has reported that 90-day goals are better than annual ones.

Inbound marketing at Easter: 4 cracking ideas

Easter is on its way, and with it comes the opportunity to plan an array of holiday strategies across your inbound marketing channels.

5 SEO tips for inbound marketers to get your website found

Search engine optimisation is an essential part of any inbound marketing strategy. It’s what gets people ‘through the door’ and onto your website, whether they are researching the solution to a problem they want to solve for themselves, or comparing solution providers to do it for them.

7 content ideas for marketing your SaaS company

As a SaaS company, your product revolves around solving a problem for your customers. The content you publish can serve the same function. If your aim is to make your clients' lives easier and more efficient, why wouldn't you start via your approach to content marketing?

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7 ways to send more qualified inbound leads to your sales team

As marketers, part of our role is to move prospects through the sales funnel, from awareness to consideration to decision stage, until they are ready to buy. By gathering information on and scoring our leads, we know more about how to market and sell to them. This makes it much more likely that they will go on to purchase, request a consultation or be receptive to a sales call when it comes their way. The better qualified a lead, the more chance we have of closing the deal.

5 inbound marketing musts for technology and SaaS companies

The beauty of the tried and tested inbound marketing methodology is its universality; you can apply it industry-wide, as it lends itself to being tailored precisely to your buyers’ needs. Successful tech or SaaS inbound marketing relies on content and messaging that champions thought leadership and problem solving ability.

7 ways CEOs should use Twitter to build brands and engage effectively

In their 2015 report Socialising your CEO: From Marginal to Mainstream, PR company Weber Shandwick found that eight in 10 CEOs (80%) are now engaged online and via social media, compared with just 36% in 2010. As more CEOs join the Twittersphere, it’s vital to learn how to best use the platform to make a splash and blow the competition out of the water.

Venus Awards Marketing & PR finalists announced!

As proud sponsors of the Southampton Venus Awards Marketing & PR category, bandv are pleased to announce the finalists for the Marketing & PR Award. The hard working and deserving ladies are Mo Morgan, Head of Group Marketing at Lakesmere Building Envelope Specialists; Jan Halliday, Director of Marketing and Communications at Southampton Airport;  and Helen Freeston, Head of Marketing at Paris Smith LLP.

Inbound Marketing: 5 Trends to Master in 2016 [Infographic]

One of the topics we talked about at our What’s the future in Digital Marketing event last September was the trendiest inbound marketing moves in 2016. One of the questions asked of our panel was what do we, as inbound marketers, need to stay on top of and incorporate into our strategies for this year?

8 invaluable tips for writing better marketing emails

Email marketing nurtures leads and creates customers, and is on the rise even in the age of social media and content marketing.

bandv host celebratory afternoon for Venus Awards PR & marketing shortlisted nominees

 As proud sponsors of the Venus Awards in Southampton, an annual awards ceremony recognising and celebrating hard working women, bandv hosted an event for the shortlisted nominees of the Marketing & PR Award at the Tudor House & Garden in Southampton.

5 steps to creating flawless monthly inbound marketing reports [Free eBook]

Did you kick off 2016 with all the best intentions for implementing an inbound marketing strategy, setting SMART goals and (more importantly) achieving them? The next step is finding ways to monitor your progress against these targets throughout the year.

bandv are exhibiting at the South Coast Business Works 2016

Following last years successful exhibition at the South Coast Business Works, we have booked to exhibit at this years event.

New graphic designer joins the bandv team

bandv has started 2016 as it means to go on by welcoming new designer Sally Berkeley to the team.

Facebook Instant Articles Haven't Killed Your Website

The following blog post is in response to an article posted by Brand Republic on 20th Jan 2016, titled "Welcome to 2016. Facebook just killed your website forever": http://www.brandrepublic.com/article/1380040/welcome-2016-facebook-just-killed-website-forever

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4 steps to planning your inbound marketing budget [Free Budget Planner]

More and more companies are waking up to the need to invest more into their digital marketing; 77% of companies planned to increase their digital marketing budget in 2015, up from 71% in 2014 according to Econsultancy’s Marketing Budgets 2015 Report.

New Year - new refurbished office for bandv

What an exciting start to 2016 for bandv staff with our fresh and bright newly refurbished office.  Before Christmas, we were all busy clearing and packing boxes ready for the office to be refurbished on the run up and during the Christmas shutdown period.  

Venus Awards PR & Marketing shortlisted nominees event

We're all very excited here at bandv as we've now confirmed our venue for the shortlisted nominees in our sponsored category of PR and Marketing in the Southampton Venus Awards.

Proving the value of inbound marketing to your CEO, CFO and sales team [Free Reporting Template]

Reporting the results of your inbound marketing efforts to your boss and sales team is no easy feat. The KPIs you normally use to measure your success, such as reach or website visits, probably aren’t the same as the ones they care most about. They need to see the direct impact of your marketing activity on their bottom line ROI.

5 realistic New Year's resolutions for inbound marketers

The start of a new year is the ideal time to consider and set your inbound marketing goals for 2016. Setting your objectives means initially reflecting on your performance with each channel in 2015 and then deciding what you want to achieve over the next 12 months.

eCard from CrimboLimbo

At last, it's arrived: CrimboLimbo, the restorative Yuletide-New Year lull. This 4-day ceasefire allows us to do whatever it takes to re-energise and ready ourselves for 2016 and all it promises.

5 Google products that will boost your inbound marketing efforts

Inbound marketing efforts would be meaningless without the biggest inbound discovery tool of them all. With over 3.5 billion queries performed via its search engine every day, Google is king when it comes to attracting visitors to your website and content.

bandv announce the shortlist nominees for the PR and Marketing category in the 2016 Venus Awards

After lots of interviews and very hard choices from our judging panel - we are pleased to announce our shortlist nominees for the PR and Marketing category in the SO region of the Venus Awards, here they are...

Great Scott! What a jigowatt marketing year for bandv

Not quite the flying cars and portable fusion power experienced by Marty McFly in 1989’s blockbuster movie, Back to the Future, but, nevertheless, a time of movement, growth and change . . .

4 reasons every marketer should unite PPC, SEO and content

Creating remarkable content is a struggle in itself. SEO guru Rand Fashkin calls it "10X content", because remarkable content is 10 times better than anything else that can be found in the search engine results.

PPC and AdWords myths debunked

For all the years it has been around, PPC advertising is still a mysterious area with many myths and misconceptions surrounding it. Since it’s such a powerful tool when it comes to increasing traffic to your website, remarketing previous visitors and promoting your content, it’s time to set the record straight.

Which Marketing Agency? Customer retention helps solve the puzzle

If you are looking for a marketing agency that works, look beneath the bonnet – check core values and drill down for evidence to substantiate claims. Do your homework: ask questions, make phone calls, send emails, gumshoe your way across the internet.

5 steps to planning your 2016 inbound marketing strategy

It doesn’t matter whether 2016 is your first year of inbound marketing or you’re simply ready to step up last year’s game to improve your results. The first step towards success is perfect planning.

How to run a winning PPC campaign this holiday sales season

The holidays are coming, but will customers be coming to you? The Thanksgiving and Christmas season is nearly upon us, so it’s the ideal time to get your PPC campaigns ready for the inevitable festive rush.

From Startup To SME: how bandv marketing boosts business success

bandv is adept at taking new businesses and painting their name high. Take Inspired Interiors, a local business that, in just three years, has secured its share of the South Coast interior design, refurbishment and decoration scene.

5 digital and inbound marketing trends to master in 2016

Digital and inbound marketing is an ever-changing, always evolving space. As you gear up for an incredible 2016, it's vital to plan around the latest trends. 

bandv has Hubspot Gold status for Inbound Marketing

This means that team bandv has passed Hubspot's golden performance criteria to bring the inbound message to the most clients and executed inbound marketing services to the highest standards.

bandv shortlisted for CIPR PRide Award for Best Publication

bandv has been working with the Stannah Group for many year's. We are delighted that Stannah Stairlift's customer publication 'Stannah Talk', which we produce on their behalf, has been nominated in the CIPR PRide Award Best Publication category. 

Southampton Business Show - yes we will be there!

As the focus moves increasingly to online and content, do business shows still have their place?  Well we certainly think so…..

Celebrating women in PR and marketing

The number of women in the fields of marketing and PR is growing, in fact based on sheer volume women dominate these professions. A study from the PRCA found that 64% of PR workers were female – compared to just 47% of the overall workforce. This is great news and clearly these disciplines continue to appeal to women in a way others haven’t been able to.

Kenny finds a home!

There are often times when the things you enjoy and are passionate about outside of work cross over into your day in the office. It was on one of these occassions when I came across a tweet about Kenny the Staffie cross who had been in the Blue Cross' rehoming centre in Burford for over 13 months. 

Our first What's the Future conference hits the spot for local marketers

Last Wednesday we hosted the first 'What's the Future' conference for marketers in the Solent area. For this inaugural event focusing on digital marketing, we invited Google and Hubspot to present alongside bandv's own Ross Breckenridge and Shawn Harding.

Click through rates - the heartbeat of email marketing

Of all the metrics that can measure the success of your email campaign, the click-through rate is by far the most telling. But how does one achieve a decent click through-rate? The answer is: segmentation.

Treat a sales lead like a person not a lead

In a perfect world the marketing team will generate leads, those leads are nurtured and then subsequently handed over to the sales team to convert the leads into customers. Sounds easy, doesn’t it? As a business owner, who is closely involved in every step of this process, you know that you need a clear cut strategy that is effective in order to convert those leads into actual buyers.

Ross asked to reflect back on his college days

Ross was asked to give Itchen Sixth Form College students a little insight in to what he wished he'd known when he was 18, during the college's Celebration Event yesterday.

FutureComms15 felt like dipping in to a bag of allsorts

Yesterday I attended Future Comms 15, hosted by MyNewsDesk, looking at the future for PR and communications. I was eager and intrigued to see where the thought leaders in my profession thought the industry was going. I’m always keen to learn and expand my own perspective.

Content is the most critical component of your inbound campaign

After reading this post you might find it necessary to change your job title to Publishing Manager. This is not an exaggeration. Consumers and buyers seek information and, as a marketer, it is your job to provide it.  This means creating relevant content of a high quality and lots of it.

Cover blown! How bandv boosts business for Stannah Stairlifts

What a bashful bunch we are at bandv - lights under bushels and all that. But, once in a while, our cover gets blown. Point in question: StannahTalk, the magazine of Stannah Stairlifts, researched, written, designed and produced by team bandv, read by 1000s, and a resounding success story.

SEJ Summit London - Three Takeaways

In November last year, Searchmetrics and Search Engine Journal announced that they were teaming up to provide a series of digital marketing conferences across six US cities, with an additional date in London. In my experience, many conferences provide far too much information that it's easy to lose what the important takeaways are. The SEJ Summit tackled this head-on by focusing each presentation on three impactful and actionable points.

Mobilegeddon • What it means for your business

The world's largest search engine has been seeing a consistent year on year increase in people searching online via their mobile phones. We are almost at the tipping point where the volume of mobile searches will consistently beat searches on computers or laptops.  Make sure you’re in Google’s good books with a mobile friendly website The world's largest search engine has been seeing a consistent year on year increase in people searching online via their mobile phones. We are almost at the tipping point where the volume of mobile searches will consistently beat searches on computers or laptops.  To help mobile users find what they are looking for on the web, Google will give a very large ranking boost to "mobile-friendly" websites on Tuesday 21st April 2015. 

#charitytuesday - Angela volunteers with Esther Rantzen's The Silver Line

Our client, Stannah, recently donated £40,000 to The Silver Line. The charity provides telephone support and a befriending service for older or lonely people. It was launched by journalist and broadcaster Esther Rantzen after she talked openly about the loneliness she often felt when she was ' home alone' after a busy day, when her thoughts would turn to her former life before the death of her husband. 

Ross tied the knot

Growing pains – where are we going to sit everyone?

It has been an exciting few months for us here at bandv - the agency has been growing.

Keeping the Velone identity rolling...

Following the recent development of a corporate identity for Velone and the subsequent launch of their website, we're very pleased to be able to announce that their freshly-liveried vehicles can now be seen out and about in South Hampshire.

Getting Velone off to a flying start

Here at bandv we're proud of all of the work we do, but it's particularly rewarding when we can help a new venture to join the great race that is modern business. And the latest company we've helped off the line is Velone, a specialist mobile cycle repair company.

A truly useful guide for clients to website creation

A colleague here at bandv spotted this fantastically useful infographic on Sitepoint's website. As soon as I saw it, I just knew that we had to share it! It's a very clear, easy to digest guide for clients to help with understanding the website development process and just how much though and planning should be going into the development of their shiny new website. It also doubles as a rather good guide as to why a cheap, 'off the shelf' website may ultimately prove to be a false economy.

Our own Shawn talks about his career choice in PC PRO

Our own SEO & PPC Specialist Shawn Harding has made the pages of the latest edition of PC Pro. Shawn's cheeky chappy grin can be seen on the Prospects Careers page in the magazine, where he talks about his experience of being a search-engine optimisation (SEO) specialist. 

New website has Titchfield Dental Health smiling!

bandv have just launched a brand new website for Titchfield Dental Health which has brought a fresh new look to their online presence.

"Another impressive Stannah Stand from bandv."

Thank you, Stannah, for complimenting us on our latest Stannah Stand, this time for the go-to exhibition for procurement professionals, Procurex North at Manchester Central Exhibition Centre, in February 2015.

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Informative evening had by all at our Google Grow Local event

An informative afternoon was had by all who attended our Google 'Grow Local' event on Monday 23rd February at the Chilworth Manor.   Our delegates heard directly from Google with examples of how local businesses in the UK have grown by using the web to find new customers.

Do you use certificates?

Here is the latest certificate we have designed for our client LEIA.  

FREE 'Google Grow Local' event - Monday 23rd February

Come to our FREE ‘Grow Local’ webinar presentation from Google: Getting noticed and doing business online This is your chance to hear directly from Google, with examples how local businesses in the UK have grown by using the web to find new customers. As a Google Certified Partner agency, we can offer you valuable insights into how to shine online, turn strangers into customers, and keep them coming back for more. What better recommendation for your business than repeat business?

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bandv produce another great stand for Stannah Lifts at Procurex Live event

Nothing looks better at an exhibition than a colourful eye catching stand.  This is the second year that bandv have designed and produced this bespoke stand for our client Stannah Lifts.  If you are near a Procurex Live conference/exhibition (as they are happening all over the UK), pop in and have a look at Stannah's stunning stand!  bandv are able to offer you the full package - from designing the stand to arranging stand set up on site (if needed).

Good news: bandv has Google Certified Partner status

  It’s a good thing to achieve Google Certified Partner status: good for bandv, good for our clients – a win-win mix that brings major benefits…

Rock your lollapalooza with a bandv case study

You can’t beat a good case study for blistering street cred. Who can argue with hard facts? When it comes to rocking your lollapalooza, case studies are the big boys on the marketing bandwagon.

Big, boasty, bandv marketing Yule Blog – and we are not ashamed!

Would you like to escape the barrage of seasonal songs, balding tinsel, limp balloons and bullet-proof mince-pies that have been trumpeting the arrival of Christmas since October last?

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New inbound marketing flight path for Wren Building Contractors

Look what landed at bandv in March this year - Wren Building Contractors Limited. This thriving local business was keen to maximize its industry presence and marketing potential with a whole new look. Recommended by a contact in the construction industy, Wren consulted bandv...

WINTER – nature sleeps.Time to get smarketing!

For some, business winds down in the run up to Christmas. A breathing space. Much needed. What better time to refresh your smarketing (the process of integrating your sales and marketing methods) and prepare for business growth in the New Year? By helping you hone your business strategy, bandv will ensure it delivers the results your business deserves.

Jingle bells! StannahTalk is coming to town (and country)

It's here -- the winter issue of StannahTalk: 23 pages of light relief to help Stannah stairlift users survive the seasonal scrum... This festive 'amuse-bouche' is thudding onto doormats throughout the UK. Free to Stannah stairlift users, it's geared to inform and entertain. Judging by the feedback from previous issues, it'll go down a treat!

What is Lead Scoring? We Give You The Lowdown.

Finally the dreadful days of cold contacting leads that do not want to hear your sales pitch are over (insert cheering from sales reps from around the world here!). Instead of being the cause of frustration for possible prospects (and themselves) the sales team can now work with warm or, even better, hot leads.

7 Tips to Maximise Your Content Marketing Campaign

You know that your company website needs fresh and engaging content. As a marketer, you will need to deliver content that will stand out above the rest in order to grab (and keep) your audience’s attention. But with so much content creation and social media traffic happening on the web, how will you expand your online presence with your content on a tight budget and limited time? Here are 7 tips to assist you with mastering the skill of fast, effective and inexpensive content delivery... and turn you into a content ninja!  

Copywriting counts - it pays to chews carefully...

Why? Because bloopers are bad for your brand – your sales. Whether you believe English to be evolving or devolving, spelling and grammar matter when it comes to credibility and making your marketing work.

10 Marketing Key Performance Indicators (KPIs)

Steering the sales team, developing marketing campaigns and reporting on sales revenue is a balancing act for any marketer. You have to stay on top of your game and quickly determine what's working and what isn’t to be able to adapt or change your marketing strategy.

How Email Marketing Nurtures Leads and Creates Customers

So you’ve invested in awesome content and transformed your company website into a lead generating machine - and you've most likely already celebrated your first genuine lead off your website. It’s a win and an exciting time for your company. The pressure is on to take your leads through the marketing process until they are sales-ready. Aligning the Sales and Marketing teams around the same goals and buyer personain order to increase  As a marketer, you know that having gained more leads is huge step in the right direction, but that it’s not enough and won’t, by default, mean more sales. You now have the job to nurture those prospects and prime them for the sales team. What is the best, proven and cost-effective means to achieve this? The answer is simple and probably right at your fingertips: email.

The importance of buyer personas in your marketing strategy

Do you have a buyer persona? Are you using it effectively?

Progress – how to shine online…

Marketing automation has injected a hefty zap of ZING into the time-worn process of pushing out news to harried press pros. OK, it never hurts to have a great story, a new way of looking at something, and a good old-fashioned scoop will always have legs – and press releases still have to be written.

bandv create a NEW look for Dalton Ellis

We worked closely with Dalton Ellis to produce a new logo (including all new stationery), their corporate identity guidelines and a lovely new website - take a closer look for yourself:- http://www.daltonellis.co.uk/ 

Social Media for Business. What can it do for you?

Hard to believe that social media is still a twilight zone for some businesses but, lamentably, it is. 

Stannah Lift Services at the Facilities Show 2014

Event Management – why this real-time social medium works

It pays to invest in Events. They are social occasions. Visitors have high expectations of them. They are experiential and generate positivity. Trade or consumer, whatever your business size, they reap real results. 

Automated social media updates - good or bad?

As a busy marketer who constantly has to battle time and campaigns the question of automating your social media updates is probably a possibility that has crossed your mind more than once. But what are the benefits and what are the disadvantages of going the automation route? Will choosing to schedule your social media work for you or will it have a negative impact on your particular line of business? There are strong arguments for both, but the bottom line is that you should choose what works for you.

Meet bandv's SEO & PPC Specialist - Shawn Harding

Shawn Harding has been working with us as a freelancer since April, and has recently joined us as our full-time SEO & PPC specialist. He has spent the last 6 years using his proven digital marketing expertise to help build his pyrotechnic and YouTube businesses, along with freelancing for many agencies across the South Coast.

Come and see us at Southampton Business Show - 19th November

We will be at this years Southampton Business Show at the Ageas Bowl on Wednesday 19th November - come and see us on stand 75.

Smarketing: How Sales and Marketing align to achieve better results

What is Smarketing and why is it so important? Sales + Marketing = Smarketing. In a nutshell, it is about aligning the Sales and Marketing teams around the same personas and goals in order to increase revenue. As a marketer who has time constraints and pressure to keep up with marketing trends and show ROI - Smarketing makes sense and should be the next step in your marketing strategy.

A big bandv welcome to our new team member David

What a busy first month our newest bandv team member David has had!  

Kicking off a new season for Kick4Life FC

bandv launch a brand new site for Kick4Life FC – the world's first football club exclusively dedicated to social change

The critical issue of measuring your marketing activities

Justifying your marketing spend and determining the ROI (return on investment) for major sales campaigns are obstacles every marketer faces at one point or another. Without enough data and an adequate means of interpreting and reporting on what the numbers mean, it’s near impossible to make smart, informed decisions as to what will improve your bottom line. The good news is that marketing can indeed be measured. By making sense of the marketing-sales cycle, you can identify what worked (and what didn’t) and adapt your plans accordingly. This is called closed-loop marketing. And by equipping yourself with the right tools, you can efficiently (and confidently) justify and report on your marketing strategies.

Your company story: an effective content marketing strategy

Are you the business owner who is running the day-to-day operations of your business, servicing your clients, and taking care of a million other tasks all in a day’s work? Have you heard of the power of content marketing but feel that you do not have the time or budget to invest in creating good, valuable content for internet and social media marketing? Then read on. You can produce good, valuable content and expand your business’s presence on the internet and social media platforms without it costing you too much time or eating into your budget. How, you might ask? The answer is surprisingly simple and very cost effective: you already have good content – your company story. Your business’s story is not just its history; it’s also its present-day happenings. These day-to-day activities may seem ordinary to you, but they're bound to be of interest to your audience out there, who you'd like to attract and convert into leads and clients.

Top 5 Social Media Platforms for Inbound Marketers

Recent research revealed that online users spend one in every five minutes on the internet on social media. That’s an opportunity for lead generation that no marketer can ignore. New social media platforms pop up all the time, but how is a busy marketing manager to know which one to utilise and which not? The key is firstly to identify which platforms your clients (and potential clients) frequent and secondly, to understand why they have chosen that particular platform. The answers to those fundamental questions will give you, as a marketer, crucial insight into the people who make up your client base. With time always being any marketer’s toughest challenge, focus on playing smart and be selective. Start conversations with your buyer personas in the right places.

Generating leads from your company website. No Superpowers required.

Three words trump all others in the marketing arena: Generate. More. Leads.

A FREE trip of a lifetime with Kick4Life could be yours

Love Saints? Love travel? Want to make a difference? Read on…. Southampton based inbound marketing agency bandv are giving away a FREE place, worth £2500, on the next Saints Foundation Tour to Lesotho.

Inbound Marketing: The What, How and Why questions answered

What is Inbound Marketing? Inbound Marketing (IM) is a term coined by Hubspot, Inc., a US-based Tech Company, and it describes the strategies, processes and tactics a company can use to attract their ideal clients by delighting strangers, converting them from leads to clients, nurturing existing clients and keeping them happy. As an online marketing strategy, it is based on a four-step action process specifically sequenced to generate leads and clients by means of content creation and other "customer delight" methods.